dubizzle’s AI-powered listing tool has generated approximately 1.2 million listings since its launch earlier this year, with more than 231,500 users having used the feature to post items for sale on the platform.
The tool works by having sellers upload a handful of photos. The AI then writes the product description, assigns a category, and produces a complete listing within seconds.
The platform says monthly active usage is running at an average of 25,600 users, a figure it cites as evidence of repeat, habitual engagement rather than one-off experimentation.
Adoption is heaviest in furniture, followed by large appliances including refrigerators and ovens. Mobile phones, home accessories, and clothing also show strong activity, suggesting the tool is finding its footing in high-turnover household categories where listing speed matters.
“People want to sell effortlessly, without having to overthink the details. Sell with AI was designed to give users back their time. It’s intuitive, fast, and aligned with the way people live and transact today,” Matthew Gregory, Senior Director of Strategy at dubizzle said in a statement.
The numbers are company-reported and carry the usual caveats around self-disclosed adoption metrics. But the category breakdown is a useful signal: if the tool were a novelty, you’d expect it to skew toward tech-savvy early adopters listing electronics. The furniture and appliances lead suggests something more mundane and arguably more durable, people clearing out homes and using whatever is fastest.
“Technology should adapt to people, not the other way around. Sell with AI does exactly that, it meets users where they are, making selling as simple as sending a message,” Gregory added.
