Arsenal Football Club and Sobha Realty have marked two years of their global partnership, outlining developments made at the Sobha Realty Training Centre in London Colney.
Sobha Realty joined Arsenal in 2023 as one of the clubโs Principal Partners, securing naming rights to the training centre and branding on the clubโs training kit.
During this period, both organisations have worked on a series of upgrades at the site. These include changes to restaurant facilities and dressing rooms, the construction of a dedicated building for the womenโs first team, a refurbished media centre, and new sauna and steam facilities.
Arsenal confirms upgrades at Sobha Realty Training Centre with partner Sobha Realty
The two parties also launched The Art of Detail, a four-part series highlighting the work undertaken at the training centre to support player preparation and recovery.
Arsenal said the developments reflect a joint focus on providing a high-performance environment for players and staff, with further work planned as the partnership enters its next year.
“Over the past two years, our partnership with Arsenal has grown into a powerful synergy, and we take immense pride in what we have built together. This collaboration, rooted in shared values of excellence, precision, and performance, now goes beyond sport and real estate. It is united by a commitment to craftsmanship, innovation, and continuous improvement. The Sobha Realty Training Centre stands as a testament to these ideals, reflecting our joint vision to create environments where talent thrives and potential is realised. As we enter the next phase of our journey, we remain dedicated to further enhancing this world-class facility and deepening our relationship with the Arsenal family,” Ashish Parakh, Group Chief Sales & Marketing Officer, Sobha Realty said in a statement.
“Our partners play a vital role in supporting our ambition and goals as a club, and weโre proud to work with such a brilliant range of brands who are the best at what they do. Sobha Realty have been an integral part of this journey over the past two years and counting โ helping us to create the best possible environment for our people and players to perform at their best, and supporting our vision to win major trophies. We look forward to whatโs to come and all that we can continue to achieve together,” Juliet Slot, Chief Commercial Officer at Arsenal added.
