The Petshop has formed a partnership with Mars Gulf to distribute nine Mars Petcare brands across its stores and online platform in the UAE.
The agreement brings brands including Sheba, Whiskas, Pedigree, IAMS, Cesar, Trill, Dreamies, Catsan and Thomas to The Petshop’s network of 11 stores and e-commerce website.
The UAE pet food market is valued at over AED367 million, with demand moving toward products in higher price brackets. Retailers with knowledge in pet nutrition now account for approximately 50 per cent of pet food sales in the country.
Mars petcare brands launch at The Petshop across UAE stores and online
“For more than fifteen years, we’ve built deep trust and an unmatched footprint in the UAE pet market. That scale gives us both reach and responsibility. Pet families today expect easier access, stronger availability, and clearer choices from the brands they rely on. Partnering with Mars allows us to leverage our nationwide network, omnichannel presence, and close relationships with pet families to accelerate growth, strengthen category leadership, and set a new benchmark for how pet care brands are distributed, understood, and experienced in the UAE,” Amr Hazem Youssef, CEO of The Petshop said in a statement.
Mars products are developed with support from the WALTHAM Petcare Science Institute, which conducts research into nutrition and wellbeing for animals. The company has set a target to reduce carbon emissions by 50% by 2030 through the Science-Based Targets Initiative.
“At Mars, we believe that pets make the world a better place,” said Ekaterina Pichugova, General Manager, Gulf, Mars. “This partnership with The Petshop is an exciting expansion of how we bring our trusted Petcare brands to pet families in the UAE. By combining our nearly 90 years of expertise with The Petshop’s local market leadership and omnichannel reach, we’re creating new opportunities to support pet families with the nutrition, education, and care their pets deserve, while continuing to bring more innovative and sustainable choices to the region.”
The Petshop operates 11 stores across UAE
The Petshop operates two stores in Dubai Investment Park and Al Reem Island in Abu Dhabi, along with nine other locations. The company’s online platform lists more than 12,000 products. Services include relocation support, grooming for cats and dogs, and aquatics support.
The company was founded in 2011 as a business run by one family and has grown from one location in Dubai. The Petshop donated 12,000 kg of food to rescue partners in the past year.
Mars, Incorporated employs 140,000 people and reports annual sales of more than $47 billion. The company’s portfolio includes Ben’s Original, CESAR, Cocoavia, GALAXY, EXTRA, KIND, M&M’s, SNICKERS, PEDIGREE, ROYAL CANIN and WHISKAS. Mars operates veterinary care services through AniCura, BANFIELD, BLUEPEARL, Linnaeus and VCA.
